At 43 storeys, it stands well above JVC’s typical six-to-twenty-floor profile, in a district where most buildings top out under half its height. The name is not accidental. For a buyer, height translates into something concrete: upper floors here have sightlines over the JVC skyline that lower-rise neighbours simply cannot offer, and view premium is one of the few genuine differentiators in a district built largely from interchangeable mid-rises.
552 units across studios and one-bedroom apartments, plus 15 offices and nine retail units, in District 10.
Filter live availability below.
What is in the building
The unit mix is deliberately narrow: studios and one-bedrooms, with some sources also listing two-bedroom stock. There are no large family layouts. Apex was built as a rental-yield instrument, and the mix reflects that with no ambiguity.
Substructure is a single basement level for parking, which is worth noting against Amberhall’s three basements and four podiums. Fewer parking levels across 552 units means parking allocation is worth confirming on your specific unit before you buy, particularly if you are targeting tenants who drive.
Interiors follow the Binghatti mid-market standard: high ceilings, expansive windows, open-plan layouts, equipped kitchens. Natural light is the design priority, and at 43 storeys the upper stack gets considerably more of it than a typical JVC apartment boxed in by neighbouring towers.
Amenities
Swimming pool and separate kids’ pool. Indoor gym. Padel court. Jogging paths. Kids’ play area. Outdoor yoga and aerobics zones. Recreational pavilions.
The padel court is a more meaningful inclusion than it sounds. Padel has become one of the most sought-after residential amenities in Dubai over the past three years, and buildings with a court advertise it in rental listings because it converts. In a district with 849 buildings competing for the same tenant pool, amenity differentiation is one of the few levers a landlord actually controls.
Location — District 10
District 10 sits with direct access to the main JVC arterials, putting Hessa Street and Sheikh Mohammed Bin Zayed Road within a short run.
From Apex
Approx.
Circle Mall
5–7 min
Mall of the Emirates
15 min
Dubai Marina
20 min
Downtown Dubai
20 min
DXB Airport
25–30 min
JVC residents consistently name traffic as the community’s weak point and green space as its strength. The district’s master plan includes additional exits, and a Nakheel mall is in the pipeline. Both are upside factors that have not yet been priced into current values.
Pricing and payment
Published entry pricing has ranged from around AED 649,999 to AED 719,999, which puts Apex among the lowest-entry Binghatti projects in JVC. The payment plan is 20/50/30 — 20% at booking, 50% across construction, 30% at handover.
Handover has been listed variously as Q2 2026 and April 2026, both of which are now behind us, so current status needs confirming. If Apex has completed, buyers today are looking at ready stock rather than off-plan, which changes the payment structure entirely and removes construction risk from the equation.
Remember the acquisition costs beyond price: DLD 4% plus registration, trustee and admin fees, taking all-in costs to roughly 7–8%.
Indicative pricing. Check xploon.com for current prices and availability.
The investment read
Apex is the volume play. Low entry price, small units, tall building, high unit count — all of which point at yield rather than capital appreciation.
JVC studios have historically returned 8–8.5% gross, one-beds 7–7.5%. With 552 units in a single tower and no larger layouts to diversify into, you are buying into a building where your competition at re-letting time is substantial and close by. The counterweight is the height: floors above the surrounding rooflines carry a view premium that lower-floor stock in the same tower does not, and that premium holds through rental cycles.
The practical advice is to be specific about floor and orientation rather than treating the building as one homogeneous asset. In a 43-storey tower, the spread between the worst and best unit is wide.
Average sale prices across JVC rose 5.0% year on year, with 14,663 sale transactions recorded across the district over twelve months — this is a liquid market, which matters if exit timing is part of your plan.
About Binghatti
Founded in 2008 by Hussain Binghatti, with the architectural arm established in 2013 by Muhammad Binghatti, now CEO and Chairman. Over 25,000 units delivered across 60-plus completed developments, with a portfolio valued above AED 80 billion.
The developer’s defining operational trait is full vertical integration — design, engineering and construction handled in-house without an external main contractor. That produces delivery cycles of 12 to 18 months and, in 2025, accounted for over 20% of all new project completions in Dubai. H1 2026 saw AED 3 billion in profit, eight project launches and 1,700 homes delivered. Reported cancellation rates run below 1%.
For an off-plan buyer, delivery record is the risk metric that matters most, and Binghatti’s is among the strongest in the market. All buyer payments sit in a RERA-regulated project escrow account, released only against verified construction milestones.
Direct access to Binghatti, with no broker in between and no commission on top. Filter the units above for current availability, floor plans and payment terms.
Frequently asked questions
Apex is a 43-storey residential tower, making it one of the taller buildings in Jumeirah Village Circle, where the majority of stock sits between six and twenty floors. Upper-floor units have open sightlines that lower-rise buildings in the district cannot match.
Around 552 residential units, alongside 15 office units and nine retail spaces. The residential mix is concentrated in studios and one-bedroom apartments, with some listings also showing two-bedroom stock.
Published entry pricing has ranged from approximately AED 649,999 to AED 719,999, placing Apex among the more accessible Binghatti projects in JVC. Floor level, orientation and unit size move that figure significantly. Check the filters above for current pricing, as off-plan and ready-stock pricing differ.
Handover was scheduled for Q2 2026, with April 2026 also cited. Both dates have passed, so the project should be at or near completion. Confirm current status through the filters above, since it determines whether you are buying off-plan or ready.
It depends on your strategy. Apex is built for yield: low entry price, small units, fast-letting stock. Investors prioritising capital appreciation or larger family layouts will find better fits elsewhere in the district. The height advantage is real but concentrated in the upper floors, so unit selection matters more here than in a low-rise building.
